Unlock the Power of Input Metrics to Drive Predictable Growth, Improve Customer Satisfaction, and Achieve Operational Excellence — All with Clear, Controllable Steps for Consistent Success
Unlock the Power of Input Metrics to Drive Predictable Growth, Improve Customer Satisfaction, and Achieve Operational Excellence — All with Clear, Controllable Steps for Consistent Success
Working Backwards is a practical guidebook and a corporate narrative, filled with in-the-room recollections of what it means to “Be Amazonian.” It describes how Amazon’s success and scale was not achieved by the genius of any single leader, but rather through commitment to and execution of a set of well-defined, rigorously executed principles and processes. If you want a practical,comprehensive answer to “How does Amazon work?”, this book is for you. Buy a single book for yourself or place a bulk order for your organization.
Any company can build an invention machine like Amazon. It is not a mystical cult but rather a set of principles combined with five scalable repeatable processes. We teach and advise how to implement each component of the machine:
Unlock the Power of Input Metrics to Drive Predictable Growth, Improve Customer Satisfaction, and Achieve Operational Excellence — All with Clear, Controllable Steps for Consistent Success. Start leaning online today.
Work directly with Colin or Bill to enable process transformation in your company. Following an in-depth assessment, we work closely with your team to guide your new process implementation, lead seminars, 1:1 and group meetings, documentation, tools, and more. We have developed materials and tools for your organization to clarify how to implement these battle-tested processes.
Colin and Bill deliver engaging keynote speeches offering a combination of practical tools that leaders can apply to their company, as well as stories and examples from their day-to-day work with Jeff Bezos and the senior leadership team at Amazon.
We meet weekly with CXOs to provide coaching and advice. We can discuss anything and everything in Working Backwards and much more. Based on our experience at Amazon and our work advising CXOs like you, we provide practical, actionable advice to enable you to address any challenge.
Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company’s history that they’ve translated into interesting stories and lessons for readers. I even plan to use it as a reference myself.
Colin Bryar and Bill Carr have operationalized the core management practices that lie behind Amazon’s success. In particular, their insights into how any successful leader can focus on narrative and metrics to take a short-cut to the truth are essential for any leader in any industry. You’ll want to have your highlighter ready and keep this book close at hand for quick reference
Jeff Bezos once told me that unlike Google or Apple, “Amazon doesn’t have one big advantage, so we have to braid a rope out of many small advantages.” Amazon has demonstrated again and again that success doesn’t result from one big stroke of genius but from a set of clear business practices consistently and boldly applied. Colin Bryar and Bill Carr dive deep into how Amazon has become the company to study if you want to succeed in 21st-century business.
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