
PRESENTS
Bar Raiser Hiring Mastery
Unlock the secrets of Amazon’s world-class hiring process. Through this 2-hour course, you will get the tools and frameworks to master the Bar Raiser method, reduce bias in hiring, conduct effective interviews, write compelling assessments, lead productive debriefs, and build a scalable system to hire top talent that raises the bar for your organization.
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BY THE END OF THIS COURSE, YOU WILL BE ABLE TO:
- Achieve a deep understanding of the Bar Raiser process and its role in maintaining high hiring standards.
- Master each step: Defining roles, sourcing candidates, conducting behavioral interviews, writing assessments, leading debriefs, and implementing the process at scale.
- Learn best practices for reducing bias, evaluating cultural fit, and making data-driven hiring decisions.
- Build Bar Raiser mechanisms in your organization to hire talent that thrives long-term.
HERE’S WHAT THE ON-DEMAND TRAINING WILL COVER:
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Lesson 1: Introduction to the Bar Raiser Process
Learn the philosophy behind Amazon's Bar Raiser approach, its benefits for scaling hiring quality, reducing bias, and ensuring cultural fit. We'll cover the challenges of rapid hiring and why "hire right" beats "hire fast." -
Lesson 2: Hiring Process
Explore the end-to-end hiring journey, from job descriptions and sourcing to screening, interview loops, assessments, debriefs, and offers. Compare your process to Amazon's and identify gaps. -
Lesson 3: Conducting Effective Interviews
Master behavioral interviewing techniques, using the STAR method to probe for real examples. Learn to prepare questions, manage time, take notes, and avoid common pitfalls. -
Lesson 4: Reducing Bias
Understand urgency, confirmation, and personal biases that derail hiring. Discover structured methods to eliminate them and make objective, data-driven decisions. -
Lesson 5: The Written Assessment
Learn to capture detailed, verbatim notes and craft strong assessments with pros/cons. Avoid weak summaries and ensure your feedback drives better hiring outcomes. -
Lesson 6: Conducting an Effective Debrief
Facilitate debrief meetings like a pro: Read assessments, re-vote, debate strengths/weaknesses, and guide decisions. Handle split votes and failure modes. -
Lesson 7: Implementing Bar Raiser
Build your Bar Raiser program: Select and train participants, scale across functions, and track metrics for success.
Our 30-Day Money Back Guarantee: If within 30 days, you are unsatisfied with your purchase for any reason, simply request a refund using the form at the bottom of this page and you’ll receive a full refund, no questions asked.
YOU’LL ALSO RECEIVE:
Behavioral Interview Question Guide
Save time with ready-to-use questions tied to leadership principles, plus tips for probing effectively

Hiring Process Checklist & Template
Streamline your workflow with a customizable template for job descriptions, interview loops, and debrief agendas.
Debrief Meeting Framework
A step-by-step template for leading data-driven discussions, including pros/cons columns and voting protocols.

Written Assessment Tips & Example
Get a guide, instructions, and real example of a strong assessment to evaluate candidates objectively.
Get Direct Guidance from Colin & Bill With Monthly Q&A Calls
Avoid getting stumped on how to implement Bar Raiser in your company and see results by asking Bill your most pressing questions each month. With monthly Q&A calls exclusively for Bar Raiser Hiring Mastery participants, you'll get the answers you need and gain a more thorough understanding through the questions of others going through the training..
These monthly calls offer 2 separate time slots to accommodate members in all countries, and recordings are made available afterwards.
For plans with more than 10 users, you can also request monthly Q&A calls for just your company to be added to your quote.
JOIN A COMMUNITY OF LIKE-MINDED
PROFESSIONALS
In addition to the direct access to Bill via the monthly Q&A calls, you can also interact with him and your peers also going through Bar Raiser Hiring Mastery in the exclusive Working Backwards Forum. You can discuss the training, share your interview questions and assessments, discover what others are using, and get additional guidance between calls.
For plans with more than 10 users, you can also request your own private forum just for your company.
Why Learn About Bar Raiser Hiring From Us?

Colin Bryar
Joined Amazon in 1998 — four years after its founding — and spent the next 12 years as part of Amazon’s senior leadership team as Amazon grew from a domestic (US-only) seller of books to a global, multi-dimensional powerhouse and innovator. For two of his years at Amazon, Colin was “Chief of Staff” to Jeff Bezos, AKA “Jeff’s shadow”, during which he spent each day attending meetings, traveling with, and discussing business and life with Jeff. After Amazon, he and his family relocated to Singapore for two years where Colin served as Chief Operating Officer of e-commerce company RedMart, which was subsequently sold to Alibaba. Colin is co-founder of Working Backwards LLC where he coaches executives at both large and early-stage companies on how to implement the management practices developed at Amazon.

Bill Carr
Joined Amazon in 1999 and spent more than 15 years with the company. As Vice President of Digital Media, Bill launched and managed the company’s global digital music and video businesses, including Amazon Music, Prime Video, and Amazon Studios. After Amazon, Bill was an Executive In Residence with Maveron, LLC, an early-stage, consumer-only venture capital firm. Bill later served as the Chief Operating Officer of OfferUp, the largest mobile marketplace for local buyers and sellers in the U.S. Today Bill is co-founder of Working Backwards LLC where he coaches executives at both large and early-stage companies on how to implement the management practices developed at Amazon.
THE VALUE OF BAR RAISER HIRING:




Bar Raiser Hiring Mastery PACKAGES:
BUY FOR team
(Up to 30 Users)
BONUS: Get 2 Hours of Consulting With Colin AND/OR BILL
$4999
Our 30-Day Money Back Guarantee:
If within 30 days, you are unsatisfied with your purchase for any reason, simply request a refund using the form at the bottom of this page and you’ll receive a full refund, no questions asked.
FREQUENTLY ASKED QUESTIONS
Can my company reimburse this course?
Many companies support professional development. Check with your HR or finance department about tuition reimbursement or professional development budgets.
Can I pay via purchase order (PO)?
Yes, we accept payments via PO for corporate enrollments. Contact our support team for assistance with processing.
What specific outcomes can I expect?
A good analogy for this course is a “How to lose weight” or “How to run a marathon”. After taking the course, you won’t have lost weight or ran a marathon, but you will have the knowledge and tools to do that, if you so choose. So, the outcomes you can expect are: 1) have a deep understanding of bar raiser hiring 2) have proven techniques to confidently make better hires 3) have the tools to build and implement bar raiser hiring in your company.
Is this course applicable to my industry?
Absolutely. The framework has been successfully applied in industries including tech, finance, e-commerce, and manufacturing.
Can this course be customized for corporate teams?
Yes, we offer customization options for teams. Contact us to discuss your organization’s specific needs.
What is the time commitment?
Yes, participants who complete the course will receive a certificate that can be added to LinkedIn.